To deliver an amazing OTT video experience, your user interface is key to success. Different video devices have distinct delivery requirements and user experiences. Endavo provides “out of the box” quick-launch storefronts with multiscreen accessibility, creates custom-designed websites and device applications, and offers full service APIs to support in-house website and application development.
The video web portal is still the central interface for online video viewing. It’s not only the most popular screen to watch content, but the website also remains the best place to handle the business side of a video service, as well as customer self-care. Our websites run on Chrome, Firefox, Explorer, Safari and Opera. They are built to be accessed not only on PCs and Macs, but also tablets and smartphones, allowing for a multiscreen experience. All features and modules provided by Endavo Media Management System are available for service providers to create their own unique experience and publish premium video services to their browser-based storefronts.
Tablets and smartphones are becoming increasingly important to both video services providers and audiences in the new era of “anywhere, anytime TV”. However, having a multiscreen website may not be enough to create the best user experience possible. iOS and Android tablets can be used as 1st screen OTT video service apps, or increasingly popular 2nd screen applications that support broadcast TV services. We have yet to see the full potential of tablets as 2nd screens enhancements for TV programming. Endavo can create individual or universal tablet/smartphone applications, built directly on Endavo Media Management System so service providers can publish seamless user experiences across all platforms.
The TV is still the primary video viewing device, even in the connected home. However, the TV has gotten a bit complicated with hybrid set top boxes, OTT set tops and Smart TV platforms. The TV user interface must make accessing and viewing content as simple as possible within the restrictions of a remote control. Endavo can help even the most niche content providers deliver amazing next-generation TV experiences to Roku, Smart TV platforms, and OTT or hybrid STBs used by MVPDs. TV and STB applications are built on our APIs so that all services are centrally managed from Endavo Media Management System to deliver seamless user experiences to TVs, as well as PCs, tablets and smartphones.